Keyword Phrase Optimization

Keyword Phrase Optimization ensures that when the search engines index your site, look for keywords phrases within the page title text, the navigation bar, the heading tags, and the body text paying special attention to bolded words and hyperlinks, they're going to find them! It also pays attention to the keyword meta tags contained within the code (i.e. in the background) of each website page. This is key information required during the search engine’s “indexing” which is how your site may be more easily found on the major search engines.

Steps to optimize a website for keywords/phrases include:

Step 1: Identification of top five keyword phrases relevant to specific pages of your website. This is a time-intensive process whereby keyword phrases are researched using the best online research tools. Additionally, a site’s top 2 to 5 competitor websites are also examined for keyword phrase usage and success.

Step 2: Insertion of those identified keyword phrases from step 1 into the meta tags of each page site-wide.

Step 3: Modification of each page’s Title tag to include at least one identified major keyword phrase for each page being optimized.

Step 4: Modification of each page’s heading tag (especially the heading 1 tag (or h1 tag).  It is also important that this heading not be an image; it must be text in order to be indexed by the search engines. It must contain at least one major keyword phrase as identified for each specific page, and wrapped in a heading 1 tag.

Step 5: The body text on each page may need to be re-written in order to incorporate the identified keyword phrases identified for specific pages so that the identified keyword phrases are utilized as much as possible. "Use them often; use them early!"

Step 6: Track the success of the optimized page's keyword phrases and modify them as required.

Cluster Web Design offers 3 main Keyword Phrase Optimization services as follows:

	10 pages optimized during initial phase with 6 months of follow-up	$1,399.99
	5 pages optimized during initial phase with 6 months of follow-up	$774.99
	3 pages optimized during initial phase with 6 months of follow-up	$524.99

Whether your website was created by us or not, we can help! This e-mail address is being protected from spambots. You need JavaScript enabled to view it This e-mail address is being protected from spambots. You need JavaScript enabled to view it .